Success Marketing: Using A Campfire To Improve Your Marketing
Circle The Chairs In One Of Charlie Seymour Jr's Campfire Meetings At BDR (Business Development Resources)
It wasn't your typical business meeting.
I've been a member of Business Development Resources (BDR) in Media, PA USA for many years. It was my turn to lead the group's educational program, so I decided to start off with something I'm "famous" for: A Campfire.
And Jerry Rafter said after the meeting: “Marshmallows are sweet….but nothing is better than the morsels of marketing knowledge you share for FREE”
As you can see in the photographs, we convert the regular meeting space by bringing our chairs around a paper "campfire" that my younger daughter, Liz (LizSeymour.com), created for me so I could use it in meetings like this.
Pulling our chairs to the center of the room changes how we approach the topic and each other, and let's us get into creative thinking mode, not simply analyze mode.
Today's topic: Improving Your Marketing.
And as you'll hear, we covered quite a few items, encouraging each other to talk, think, come up with new ideas. (Some of the very quiet parts were edited out – only I was wearing a microphone… but I believe you'll follow everything done here.)
Everyone was a great sport and we shared many ideas. Please listen to the MP3 to hear what went on!
Best,
Charlie Seymour Jr
A Work At Home Dad, succeeding in this economy
Get Flash to see this player.
Those participating in the meeting included:
Lin Schrack, USHGInsurance.com/linschrack
Virgie M. Vakil, KGPV.com
Carol Mack Warner, Visual-Marketing.com
Richard McCloskey, Simply The Best Move
Cliff R. Silver, InterfaceFinancial.com/silver
Pat Scarano, PatScarano.com and MyNikken.net/lifestrokes
Sara Dobbins, Sara's Sweet Sensations
Jerry Rafter, AllAboardCruisesTravel.com
Marc Kossmann, BlueFireCards.com
Mike Smith, MDSCarpets.com
Dennis D. D'Andrea, 3DFinancialGroup.com
Mike D'Alessandro, SourceCorpTax.com
Thanks to Marc Kossmann for help with some of the photographs.
Friends, if you like this post, please leave a comment, join our email list to get updates sent to you, and retweet it. And I've made it easy to retweet – just click on the icon below. Thanks!
What We’re Writing – Recent Posts
- 093 The Invisible Touch – The Eight Keys to Lasting RelationshipsThe Eighth Key: Passion We've reached the end of this blog series: The Invisible Touch (patterned after the terrific book by Harry Beckwith). And what a great way to end it: talking about passion. Read more on 093 The Invisible Touch – The Eight Keys to Lasting Relationships… […]
- 092 The Invisible Touch – The Eight Keys to Lasting RelationshipsThe Seventh Key: Magic Words We each have our list of magic words that propel us in life, business, our family… hey, everywhere. Here is my list of those important words: Read more on 092 The Invisible Touch – The Eight Keys to Lasting Relationships… […]
- 091 The Invisible Touch – The Eight Keys to Lasting Relationships – Completeness Makes A HUGE DifferenceThe Sixth Key: Completeness Years ago when I first worked with my very close associate, Cheryl, she said something to me that I never forgot. I’ll tell you that in a minute. First some background. Read more on 091 The Invisible Touch – The Eight Keys to Lasting Relationships – Completeness Makes A HUGE Difference… […]
- 091 The Invisible Touch – The Eight Keys to Lasting Relationships – CompletenessThe Sixth Key: Completeness Have you ever noticed that when you ask for things from a restaurant and EVERY little detail is attended to how impressed you are with the place? Read more on 091 The Invisible Touch – The Eight Keys to Lasting Relationships – Completeness… […]
- 090 The Invisible Touch – The Eight Keys to Lasting Relationships – SacrificeThe Fifth Key: Your Clients’ Sacrifices OK… so you busted your butt for your client but you get the feeling she just isn’t satisfied. Why does that “crazy person” act like that anyway? Read more on 090 The Invisible Touch – The Eight Keys to Lasting Relationships – Sacrifice… […]
- 089 The Invisible Touch – The Eight Keys to Lasting Relationships – SacrificeThe Fifth Key: Sacrifice People want to work with us when they trust us. People are glued to us forever when they see the sacrifice we incur for them. When you promise something, deliver it. Don’t promise something you don’t think you can deliver, because people will no longer trust you to get it done. Read more on 089 The Invisible Touch – The Eight Keys to […]
- 088 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent ExpertiseThe Fourth Key: Relationships – Get To It When you produce marketing materials, don’t “bury the lead.” Here’s what I mean. Don’t wait to tell your prospects/clients/customers/patients why they should work with you. Say it early and make it clear. Read more on 088 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent Expertise… […]
- 087 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent ExpertiseThe Fourth Key: Relationships – Communicating Your Special Expertise Little did I know when I started this blog (with the intent that I’d finish with a complete book of my own) that Dr. Marc Kossmann and I would begin PersonalSuccess Marketing together (PersonalSuccessMarketing.com). Read more on 087 The Invisible Touch – The Eight Keys to Lasting Relationsh […]
- 086 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent ExpertiseThe Fourth Key: Relationships – Communicating Your Special Expertise When I sold investment real estate (along the East Coast of the USA) I specialized in major office towers, large apartment complexes, and life care centers. Read more on 086 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent Expertise… […]
- 085 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent ExpertiseThe Fourth Key: Relationships – Words For years I’ve been comfortable with words: speaking, writing, broadcasting, even singing. But not everyone is. Have you ever received an email from some one and wondered what the sender’s first language was? Read more on 085 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent Expertise… […]
- 084 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent ExpertiseThe Fourth Key: Relationships – You Only THINK You’re Being Clear “So… was that clear?” “Oh yes,” says the prospect, not wanting to admit she had NO idea what was just said. And even when she DID know what was just said, the salesman asking “was that clear” really only gets a reply that says “what I understood was clear to me the way I heard it… but maybe no […]
- 083 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent ExpertiseThe Fourth Key: Relationships – The Power of Clarity Have you ever had a chat with someone and walked away and said, “HUH?!!” If that were your client walking away, you just missed a sale. Read more on 083 The Invisible Touch – The Eight Keys to Lasting Relationships – Apparent Expertise… […]
Filed under Blog, Success, marketing by Charlie Seymour Jr