Blogging For Business – Turning Your Words Into Gold

Write A Blog For Business – It Can Be Fun And Profitable

Search engine optimization for blogs is easy to do if you follow a few rules.

To make sure that your main website gets noticed and your content absorbed, you need to attract search engines which then attract people who will read your posts.

When you become an expert (at least PERCEIVED to be an expert as your knowledge grows), people will arrive at your site to find out what you say.

And when you follow a few rules, you will turbo charge your work at home, get people AND Google to find you, and turn your words into gold.

Search engines (let's read that GOOGLE, as well as others) LOVE fresh content. Blogs are easy to update and add fresh content. And these days, Current Content will have a great impact than scholarly content that has been on a website for a long time.

Static isn't good. Current is.

Follow these rules to improve your blogging success:

1. Create a list of at least 50 keywords that apply to your business.

2. Each time you write a blog post, write on ONE topic… THIS post is about Blogging (it's not about guarantees or offers or direct mail – it's about writing a blog).

3. Write at least 2 times every week – you aren't creating huge novels, just some blog posts of great content. And as #2 said, keep the topic to ONE of your keywords and be sure to explain it fully.

4. Use Keywords in your title – notice how my title STARTS with the keyword? "Blogging – Optimize Your Posts For High Search Engine Results" is a much stronger title for Google than, say, Get High Search Engine Results By Optimizing Your Blogging." Can you see why? Words to the left and higher in the post are given more weight than words to the right (near the end of a sentence) and lower down the post.

5. Restate your keywords in your comments. When someone leaves a comment for you, don't even just say "thanks so much for your comment, I really appreciate it." Instead say something like, "Thanks for your comment about my Blogging for Business post – I appreciate your thoughts." Sometimes comments are read by themselves, and now anyone ready my comment will know WHY I was pleased that a comment was left.

6. Use keyword-rich anchor text to link your blogs. HUH? You know, text links that have your keywords in them. And then create links that point to your other blogs or your main website, like this: Business Blogging by Charlie Seymour Jr – Read UltimateWorkAtHomeDads.com blog – Click Here! Google will now find THIS post and travel along this anchor text to find my main site.

7. Have you noticed that I use text bolding on many of my keywords? Google sees that too, and it makes these words even more important. Google feels that if you use BOLD, ITALICS, UNDERLINE, etc (though usually I stay away from underlining since it can be confused with a live link), you are telling the reader that these words are important, and if they are important to YOU (the writer), they are important to Google.

8. Make use of H1, H2, and H3 tags. Often blogs will do that for you automatically. The title of this blog is automatically put into an H1 tag… but I often add more of these tags since I know Google Likes them. "Blogging For Business Can Be Fun And Profitable" at the top was put into an h2 tag, to tell Google I felt it was important.

9. Though you might not be able to see it, the "alt text" for that little line drawing of me at the top of this post has "Internet Marketing Expert Charlie Seymour Jr" in it. Google sees that and connects what was written there to the entire article. It's good if you can name your images with good keywords too, something I don't always do but know I should.

10. Use your keyword in the title, at the top of your post, AND repeat it at the end. You saw the title already. You can see that my h2 tag the word in it. And now look below to see that the last word I use is ALSO the keyword.

Don't over do these. Don't "stuff" your keyword everywhere you can – this needs to look and read well, but follow these 10 steps to improve your Search Engine results when you blog… and you'll be glad you did!

Best,

Charlie Seymour Jr
A Work At Home Dad since 1983, succeeding in this economy

PS: Blogging is a steady, sure way to give away great content, attract interested people to your information, and keep Google sniffing around for more. Keep going!

PSS: Do you have trouble writing? Turn Your Words Into Gold – Go Here To Learn More! NOW is the time to start.

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