Marketing The Arts – The Players Club of Swarthmore Presents Into The Woods
Video is very helpful when marketing the performing arts
My family has been at The Players Club of Swarthmore for five generations as directors, actors, choreographers, music directors. I was IN my first production in 1957 and have since directed 14 productions on the main stage. If there is one thing we know, it's what it takes to produce live theater.
My available time has been limited the past few years but I have stayed close by photographing each production for a Lobby Display.
But for THIS season…. when PCS announced it would produce Into The Woodsfor its second production, I stepped up to help with the marketing. And no sense doing it the same way everyone else does, since I teach unconventional marketing methods (especially for online marketing) I have to use them too, right?
Watch this series as I take you us behind the scenes to see what it takes to produce a large-cast musical like Into The Woods, which opens October 22, 2009. Come back when I feature interviews with some of the actors, show you the rehearsals, let you see the costumes coming together, and finally the on-stage look of the final production.
This is a great musical and it will receive a terrific production – follow it here AND look at The Players Club's website for ALL the productions this season: Learn more at http://pcstheater.org
And leave a comment about what you see here!
Before Opening Night With
Into The Woods At PCS

The Director, Music Director, and Cast
© 2009 CharlesSeymourJr.com All Rights Reserved
No music from this production was used, for copyright reasons.
Meet The Witch and Little Red Riding Hood
© 2009 CharlesSeymourJr.com All Rights Reserved
No music from this production was used, for copyright reasons.

Meet The Two Princes: Rapunzel's Prince and Cinderella's Prince
© 2009 CharlesSeymourJr.com All Rights Reserved
No music from this production was used, for copyright reasons.

Meet The Baker's Wife: PCS Veteran Rebecca Diamond
Get the Flash Player to see this player.
© 2009 CharlesSeymourJr.com All Rights Reserved
No music from this production was used, for copyright reasons.

Into The Woods Moves Onto The Stage
© 2009 CharlesSeymourJr.com All Rights Reserved
No music from this production was used, for copyright reasons.
Opening Night: October 22, 2009 8:00 PM

Everything Is Ready
Here's The Show!
Into The Woods Fully Dressed And On Stage
© 2009 CharlesSeymourJr.com All Rights Reserved
No music from this production was used, for copyright reasons.
Opening Night: October 22, 2009 8:00 PM
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Best,
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Charlie Seymour Jr
A Work At Home Dad since 1983, succeeding in this economy
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Charlie Seymour Jr is an entrepreneurial evangelist and marketing-success coach helping individuals and companies (up to $100MM) explode their success through online and direct-response marketing. He specializes in blogging, podcasting, photography, video, and Facebook applications. Visit his blog at http://bit.ly/24eYTO to learn more about his successes.
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Marketing The Arts – The Players Club of Swarthmore Presents Into The Woods
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Filed under Arts Marketing, Blog, The Players Club of Swarthmore by Charlie Seymour Jr













