Outstanding Customer Service – Look To Dr. Neal E. Bozentka
When You See Someone Doing Something RIGHT: Tell People
So why am I writing about one of my doctors in a marketing/social marketing website?
Because his marketing and customer service is THAT good.
Meet Dr. Neal E. Bozentka, Oral Surgeon
Unfortunately I've needed Dr. Bozentka's services three times already.
As a kid I brushed my teeth regularly and as an adult I floss and use a stimulator every day and brush twice every day.
But even so, I've had some root canals and then some teeth drying out and needing extraction.
Dr. Bozentka does that for me.
He has his own practice in Swarthmore, PA USA and seems to be the "go to guy" for many general dentists in the area, including mine.
Learn About Customer Service From What He Does
So other than technical competence, why is he so good?
1. He's a nice guy. He takes time with his patients. We're glad to see him and he shares his personality with us so we're totally comfortable with him.
2. Two days before my appointment, I get a phone call from his office reminding me about my appointment AND reminding me about eating or not eating for 12 hours (depending on the type of anesthetic I've been told I will get). Nice, timely reminder… let's me know they are thinking about me.
3. His staff is really nice (and believe me, it starts from the top down – I've seen some staffs in "professional" offices that would scare a bouncer at an inner city bar). They are MORE than just cordial – as I sat in the waiting room, I could tell that on the phone and in person they really care about the people they work with and the patients who visit Dr. Bozentka.
4. His in-room staff are supportive and caring. When our blood pressure rises the most (you know… when the doctor comes at us with local anesthetic needles), his staff is right there reassuring us. And they chat with you when setting you up (you know: the bib and all that!). And I've gotten to know a couple of them (OK: so I've been there TOO often!), and they can joke around with me and put me totally at ease.
5. This is the ONLY professional office I have even been to where they tell me UP FRONT (even when I make the appointment) how much the procedure will cost. Hey, this is serious work that takes a great deal of training to be sure it's done well (and Dr. Bozenka's work is really great), and he deserves what he's paid… especially when I feel NOTHING during a tooth extraction and very little discomfort even after the local anesthetic has worn off. It's great to know going-in what it will cost me (and there are never any hidden costs – everything is laid out up front).
6. And if THAT weren't enough, early the morning after my most recent tooth removal, Dr. Bozentka called to see that I was doing ok (I was out on my AM walk, but he left a very nice voice mail). He expressed his concern and assured me that I could call him if I needed him. This wasn't a prerecorded message aimed at the whole world, this was a personal call from my doctor. When the hell has THAT happened to me before!??
How Is YOUR Customer Service
Don't we ALL want Raving Fans telling the world about the service we provide (the way I am telling YOU about Dr. Bozentka)?
Don't we ALL want to be recognized for professional excellence AND great caring for the people we serve?
Don't we ALL want our customers, clients, and patients to be MUCH better off after working with us?
And I have to tell you, this guy (and his terrific staff) makes it look EASY! He's not working hard to make you happy or show you the respect you deserve or make you feel comfortable in his office (and in his chair): that's just the way things are.
A tip of the hat to Dr. Neal E. Bozentka!
I teased him that I'm sorry that I've gotten to know him so well over the past few years – I wish he did some other kind of work (because I really hate losing my teeth!). But if I have to have this work done, I'm sure glad it's by Dr. Bozentka!
Best,
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Charlie Seymour Jr
A Work At Home Dad since 1983, succeeding in this economy
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Charlie Seymour Jr is an entrepreneurial evangelist and success-marketing coach helping individuals and companies (up to $100MM) explode their success through online and personal-touch marketing. He specializes in blogging, podcasting, photography, video, Facebook, and Twitter applications. Visit his blog at Charlie Seymour Jr's Blog to learn more about his successes.
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Outstanding Customer Service – Look To Dr. Neal E. Bozentka
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