Charlie Seymour Jr's 10 Tips for Marketing Success

If You're Like Me, You Like To Save Time By Learning From Others

I've been in the marketing business my whole life, or so it seems. I've had a lot of successes along the way and my share of failures.

In those 35 years since college, I've learned what works and what doesn't in the areas where I specialize. Some things I studied and tried on my own, some I had to learn the hard way, and some things were pointed out to me.

If you’re like me, you like to save time by learning from others who have “already been there.” Why reinvent the wheel when it’s already been invented.

Here are some ideas that can help you save time and make more money.

1. One Small Step Can Change Your Life

The number one thing I've learned in all my years as a marketer is that one small step can work wonders. It's all about learning a new habit, a new way of being.

You've got to ease into any new behavior gradually and then keep at it.

I knew a woman who wanted to quit smoking. She'd tried many times but failed. She just couldn't get up in the morning without having a cigarette with her morning coffee, it was that deeply ingrained in her.

She couldn't do it on her own, so she took a program at a local hospital. She was taught, over the course of eight weeks, to gradually wean the cigarettes from her life.

The first morning, she had a whole cigarette with coffee, the next week, she only smoked ¾, the week after that, she had ½ a cigarette at breakfast.

She followed this regime, and at the end of eight weeks, she didn't want to smoke at breakfast. She had quit smoking with no withdrawals, no cravings, no hair pulling.

It wasn’t easy, but she did it.

Ease into your new behaviors gradually, in increments that you can handle easily.

Don't start contacting 100 people on the first day. Start off with 10. Move up to 20 the second week, 30 the third week and so on.

Before you know it, you'll have developed a new, constructive habit that will help you grow your business to amazing heights.

2. Nothing Substitutes For Experience

Nothing beats experience. And the only way to get experience is to get out there and DO IT.

You can only read so much about maximizing profits, driving more traffic to your site, and having successful affiliate programs. At some point you've got to experience it for yourself, see what it's like to set up you own site, and start the ball rolling.

Just get out there and go for it.

Remember: I'll always be here to help you through the tough spots.

Think of this site as an oasis of support. Come back here with your questions (and believe me, you'll have questions) and I'll get you the answer as soon as possible.

Leave comments here on my blog – I read them all and comment back. Let the community know how you're doing. Tell us about your successes as well as the things you'd do differently next time.

And if you find you want MORE help, maybe you’re ready for my next website with Dr. Marc Kossmann: PersonalSuccessMarketing.com – Click Here To Learn More!

3. Copy Successful Businesses

Is there a website that you admire? One that seems to be successful, one that provides a valuable service, one that you'd like to imitate?

Well, why not model your business after it? Find out what makes it tick, who's behind the scenes, and why it's as successful as it is.

Contact that person, make a new friend, see how you two can make things better for both of you.

There's nothing wrong with copying a successful business (NOT the specific WORDS, of course, but the ideas about how a business thrives). Many have done it before you and there's no reason you shouldn't take advantage of a tried-and-true practice.

4. Re-Purpose Existing Content

How many ways can you use the materials you create?

Let’s say you've produced a great article on the value of affiliate relationships.

How can you change the wording a bit, rework the format, and produce a press release? Or, turn it into a script and use it for the voice-over on a video. Shorten it up, condense the message, and use it as a blog post or tweet.

See how creative you can get repurposing your existing content?

It's fun and, if you're paying to have content written for your site, you'll get a lot more bang for your buck.

5. Keywords Are Key

Find out what prospective clients are looking for and let them have it.

An easy way (and it's free) to see what people are looking for is to search in Google or Bing “top internet searches.”

Research the results to see if you can write some content based on your findings. Why waste time creating something that no one is looking for? Create content based on search needs that already exist.

And when you do that, people will flock to your website to get your answers. And who knows, they may click on one of your ads or purchase one of your products.

Sounds like a good idea, right?

6. Be In-The-Know

Make sure you always keep up-to-date with the latest technological advances.

Keep current on new web developments, like Social Networking and Web 2.0.

Make sure you're aware of any new applications that are lurking behind the scenes and get to know how they work and how they can benefit you and your clients.

And when you learn something new from a website like this one or others, be sure to tell people through Facebook, Twitter, or your blog. It’s great to know new information, but it only helps others when you tell them.

Be the person that everybody goes to when something new hits the web.

Now THAT is a great way to build more traffic to your website!

7. Don't Get Suckered Into Fads

There is no magic formula for a successful internet business. And there are many different ways to create one.

You have to work hard at it every day. Don’t be sidetracked by those offering a miracle in the guise of a trendy new product.

Your business will grow like magic if you perform certain tasks every day, like promoting your business, creating content, and connecting with 100 people.

Sure, it would be nice to open a bright, shiny box and pull out a fix-all widget that you can plug into your existing website. But it just isn't going to happen.

Put your nose to the grindstone and make the magic happen on your own.

And be sure to study those who can tell you HOW to do what you need to do.

Working hard at the wrong thing heads you quickly into a dead end. Learn from websites like this one or my PersonalSuccessMarketing.com – be sure you’re headed in the right direction!

8. Focus On High Traffic Websites

To paraphrase the Pareto Principle, 80% of your results are produced by 20% of your actions.

In other words, 80% of your passive income is coming from 20% of your affiliates. Make sure you're getting the most bang for your buck by focusing on the high traffic websites.

A good way to find out which sites are high traffic is to check out Alexa.com. You can get some information for free, but more is only available if you pay. Check it out and see if it feels like it could help you in some way.

9. Promote Your Business Daily

Make a habit out of getting your name in the public eye. Find 5 or 10 areas, such as blogging, press releases, and Facebook, where you can promote your business every day.

Make this part of your daily routine. Soon you'll have created a habit and promoting will become second nature to you.

Now, some people tell me that they are shy and don’t want to be pushy. Let me help you with that.

Are you in business to HELP people? Is it fair if you know how to help them but you don’t tell them about it? Don’t you want to help as many people as you can?

If YOU don't let people know what you can do and how you can help them, how can they improve their lives?

There are people out there who need help that only YOU can provide. Share your fabulousness with the world! Promote, promote, promote.

It’s not pushy, it’s not forcing people to work with you, it’s not putting a gun to their heads. But if YOU don’t tell them about how you can help them, who will!??

10. Use Affiliates And Joint Ventures Judiciously

Invest a portion of your day developing affiliate and joint venture relationships. These can be very beneficial and lucrative to both parties involved. It's worth your continued effort to develop these income streams.

When you do form relationships, make sure your partner's product is something you're proud of and want your name attached to.

Don't pimp yourself just for the sake of having a little passive income each month.

We leave this life with our family’s love and our reputations and little else. Make sure ALL you do maintains yours to the highest standard.

Remember – It All Begins With The First Step

I hope these tips will help you in your business.

If you have any thoughts on this article, be sure to post your comments here. Let's get some good discussions going and support each other at the same time.

That’s how I started – people helped me and I helped them right back. It really does work that way!

And be sure to leave us a comment below – tell us what you think about this article and add your own information too!

Best,

Charlie Seymour Jr
A Work At Home Dad since 1983, succeeding in this economy

PS: You can find me here:

http://twitter.com/UltimateWAHDads

http://facebook.com/CharlesSeymourJr

http://www.linkedin.com/in/charlesseymourjr

To learn more, stay in touch with my blog – I'll keep you informed so that YOU won't have to do the heavy lifting. Charlie Seymour Jr's Blog – Click HERE To See More!

PPS: Do you have trouble writing? Turn Your Words Into Gold – Go Here To Learn More! NOW is the time to start.

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Keep this with this article, please:

Charlie Seymour Jr is an entrepreneurial evangelist and success-marketing coach helping individuals and companies (up to $100MM) explode their success through online and personal-touch marketing. He specializes in blogging, podcasting, photography, video, Facebook, and Twitter applications. Visit his blog at Charlie Seymour Jr's Blog to learn more about his successes.

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Marketing Suggestions – Charlie Seymour Jr's 10 Tips for Marketing Success

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