December 31, 2009
- Charlie Seymour Jr's 10 Tips for Marketing Success
If You're Like Me, You Like To Save Time By Learning From Others
I've been in the marketing business my whole life, or so it seems. I've had a lot of successes along the way and my share of failures.
In those 35 years since college, I've learned what works and what doesn't in the areas where I specialize. Some things I studied and tried on my own, some I had to learn the hard way, and some things were pointed out to me.
If you’re like me, you like to save time by learning from others who have “already been there.” Why reinvent the wheel when it’s already been invented.
Here are some ideas that can help you save time and make more money.
1. One Small Step Can Change Your Life
The number one thing I've learned in all my years as a marketer is that one small step can work wonders. It's all about learning a new habit, a new way of being.
You've got to ease into any new behavior gradually and then keep at it.
I knew a woman who wanted to quit smoking. She'd tried many times but failed. She just couldn't get up in the morning without having a cigarette with her morning coffee, it was that deeply ingrained in her.
She couldn't do it on her own, so she took a program at a local hospital. She was taught, over the course of eight weeks, to gradually wean the cigarettes from her life.
The first morning, she had a whole cigarette with coffee, the next week, she only smoked ¾, the week after that, she had ½ a cigarette at breakfast.
She followed this regime, and at the end of eight weeks, she didn't want to smoke at breakfast. She had quit smoking with no withdrawals, no cravings, no hair pulling.
It wasn’t easy, but she did it.
Ease into your new behaviors gradually, in increments that you can handle easily.
Don't start contacting 100 people on the first day. Start off with 10. Move up to 20 the second week, 30 the third week and so on.
Before you know it, you'll have developed a new, constructive habit that will help you grow your business to amazing heights.
2. Nothing Substitutes For Experience
Nothing beats experience. And the only way to get experience is to get out there and DO IT.
You can only read so much about maximizing profits, driving more traffic to your site, and having successful affiliate programs. At some point you've got to experience it for yourself, see what it's like to set up you own site, and start the ball rolling.
Just get out there and go for it.
Remember: I'll always be here to help you through the tough spots.
Think of this site as an oasis of support. Come back here with your questions (and believe me, you'll have questions) and I'll get you the answer as soon as possible.
Leave comments here on my blog – I read them all and comment back. Let the community know how you're doing. Tell us about your successes as well as the things you'd do differently next time.
And if you find you want MORE help, maybe you’re ready for my next website with Dr. Marc Kossmann: PersonalSuccessMarketing.com – Click Here To Learn More!
3. Copy Successful Businesses
Is there a website that you admire? One that seems to be successful, one that provides a valuable service, one that you'd like to imitate?
Read more on Charlie Seymour Jr's 10 Tips for Marketing Success…
December 10, 2009
- The Magic of Marketing to Magicians – Watch Brad Ross To Learn!
When You See Something Magic: Tell People
Brad Ross is that unique combination of performer, salesman, marketer, and carnival barker. Up close and personal he's a helluva guy: to his audiences he's a master.
Just watch this short video to see how well he markets to his audience of magician, requesting that they join us on a Webinar to talk about how to set up themselves online.
Brad is a guy to watch by MORE than creative performers.
He's a guy to watch if you want to be successful!
Brad Ross – Go to MakeMagicMoney.com to learn more about Brad – Click Here Now!
Read more on The Magic of Marketing to Magicians – Watch Brad Ross To Learn!…
December 1, 2009
- Successful Entrepreneur – Recipe For Success
Ten Ingredients To Your Success
Success in business isn't a magic spell you can learn at Hogwarts nor a secret that's passed down among the world's elite.
Success is a recipe that has a few proven ingredients. When you mix those ingredients with love, thought, and care, you'll create something that will nourish you and your family for years to come.
Here Are Some Of The Ingredients I Find Important In The Recipe For Success
1. Happy Customers and Clients. Yep, that's the number one ingredient that successful businesspeople have in their entrepreneurial cupboard.
No matter what service you provide, it's all about the customer. If the customer isn't happy, she might not be back to buy another record, designer handbag, case of wine, your marketing service, or your web design service.
Whatever you do in your business, you should always think about the customer. Each and every action you take should be geared toward providing the best customer service possible.
Imagine yourself as your customer and visualize how you'd like to be treated. Use that as a beginning to establish your business's service guidelines.
One other thing to consider: if you don't know who you're selling to, you can't market properly. And if you can't market to the right audience, the folks you do reach probably won't have much interest in your product or service. Know who you're selling to so you can reach the places where they hang out.
2. Results. People expect things quickly these days.
Our attention span isn't what it used to be (darn all those TV commercials with 27 edits for each 30 second commercial!), so when customers come to you with questions, you've got to be Johnny-on-the-Spot with answers.
When they call with orders, you'd better have the product to them yesterday or they will go to someone who can get them what they want when they want it.
If you always have answers and products/services for customers/clients, you'll become the go-to-person, something money just can't buy.
3. Follow up. Part of keeping your customers happy is following up on an order, especially if there's some sort of snafu.
(Let’s face it – no matter how hard you try, no matter how conscientious you are, SOMETHING will go wrong at times.)
As a customer, it makes me smile when I get a call or email asking if I've received the order and if I'm happy with the product. This will only take a couple of minutes on your part, but will do wonders for your reputation.
Now, when your business really gets cooking and you've got dozens or hundreds of orders to follow up on every day, you might need to consider getting some help. But isn't that a great “problem” to have?
(And for those of us working online, drop-shipment houses and auto-responders help immensely!)
4. Reputation. Your reputation is something that will grow when the first three ingredients are blended successfully.
This might take a little time, but it’s well worth the effort. A good reputation is crucial to any successful business endeavor.
(Hey, if anyone has ever talked to you about “branding” then THIS is branding – earn a stellar reputation and keep it!)
Read more on Successful Entrepreneur – Recipe For Success…
November 5, 2009
- Marketing Ideas – 50 Simple Marketing Ideas You Can Use To Grow Your Business
Grow Your Business Online And From Home
Work-at-home entrepreneurs have many choices when it comes to marketing. Below you'll find 50 simple ideas that you can adapt to your own needs.
Some ideas are geared toward online audiences while some target your neighborhood and involve getting to know local businesspeople.
It's a good idea to choose a few methods from each category and make them work for your own business. Give each one a try to see which works best for you and your business.
Online Marketing Ideas
1. Start a Blog and write 2 – 3 times a week. Start simply at WordPress.com or Blogger.com.
2. Post articles online that others can use with your byline and signature information – visit EzineArticles.com.
3. Regularly comment on blogs that relate to your business – you can find some great examples at AllTop.com (which list the top blogs in the world and divides them into categories for easy searching). (In fact, look for my RaisingGreatFamilies.com blog there! We're proud to have it listed.)
4. Visit Meetup.com and instigate a gathering relevant to your line of work OR join an existing group.
5. Check out Podcamp.org or Barcamp.org to see if they work well for your business.
6. Create your own Facebook profile.
7. Join groups on Facebook that relate to your business and post regularly.
8. Create your own Facebook PAGE and use it like a mini website to promote your business.
9. Become a source on HelpAReporterOut.com.
10. Suggest a story about work-at-home entrepreneurs to a blogger or offer a post for other people’s website by joining BloggerLinkUp.com.
11. Write an ebook and offer it for free on your own website or Facebook Page.
12. Send a press release about your business to PRWeb.com or PRLeap.com.
13. Reply to questions on Wiki.Answers.com and similar sites.
14. Open a Twitter account and send 2-3 tweets a day about what you are doing in your business.
15. Distribute monthly eNewsletters to your clients (having captured their names on your website or Facebook Page).
16. Put your business in both online and print directories.
17. Use Google to search for forums that are in your niche (use your keyword followed by the work “forum” to find these) and become involved with the chatter on the forum (NEVER “sell” on these – participate and leave your name with your contact information below it).
18. Write pieces for other companies' eNewsletters.
19. Keep in touch with classmates through Facebook.
20. Search Twitter for people who tweet about your type business and begin to tweet back and forth with them (find them using keywords at Search.Twitter.com).
21. Optimize your blog by using keywords in the titles of your posts.
22. Videotape short weekly talks and publish them online.
23. See if Affiliate Marketing is right for you – search Clickbank.com.
24. Trade blog ads with other work-at-home entrepreneurs.
Neighborhood Marketing Ideas
Read more on Marketing Ideas – 50 Simple Marketing Ideas You Can Use To Grow Your Business…
September 29, 2009
- Marketing Lessons By Charles Seymour Jr – The Universe Model
Your own website is at the center but Facebook is VERY important!
People ask me HOW I do WHAT I do when it comes to Social Media Marketing, Online Marketing, Direct Response Marketing, Video Marketing and Email Marketing, and how I advise my consulting clients.
Here is a short video to show what I call the Universe Model of Marketing:
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My Main Website is at the center like the Sun is at the center of our Universe.
Surrounding the Sun are Planets that point into the Sun (like Facebook, Facebook Pages, Hubpages, YouTube, Forums, Other People's Websites.
And pointing to the Planets from even further away are the stars (and in this analogy, these are Twitter, Article Marketing, and Bookmarking Sites, to name a few)
Watch this short video as I show you WHAT and HOW I do my marketing!
Get the Flash Player to see this player.
Now YOU Can Learn How To Use Facebook MUCH Better!
Facebook is becoming more and more important. If you want to learn how I do what I do (and even more!), you should look at these free videos and pdf files presented by Robert Grant and Ian David Chapman. These two really Get It… and they're helping LOTS of people already (as their materials will show you).
If you want to tell other people about this (and make some money from your efforts), click here:
Let Me Learn About The Affiliate Program These Two Have So I Can Earn Some Money – I'll Click Here!
If you aren't interested in making money but you want to use Facebook better in your marketing, click here:
Now's your chance – I can't guarantee this material will be available past the end of this week, so go take a look right now.
Read more on Marketing Lessons By Charles Seymour Jr – The Universe Model…
September 19, 2009
- Marketing The Arts – Young People's Theatre Workshop
Theatre Fun For Young People From Grade School Through High School
Young People's Theatre Workshop, located outside of Philadelphia, PA USA, is a place where kids can learn, have fun, and meet their new best friends. Theatre, games, fun, music, excitement: it's all here under the guiding experience of loving and talented faculty.
YPTW is about learning about theatre while learning about ourselves. Children involved in theatre learn to use their imaginations, to celebrate differences, to reach out to an audience and to one another, and to gain self-confidence through taking risks. And the classes they take in the fall and spring and the fully-stage productions in the Winter (through 8th grade) and Spring (through 12 grade) prepare them for more theater activities AND (we feel confident) for life: many of the skills they learn (team work, self-expression, projection, speaking on their feet, etc) will serve them well throughout their lives.
Many of the YPTW staff members are certified teachers who spend Monday to Friday with children yet they all recognize that their time spent with these students is somehow different.
They get to watch these children grow over a period of years. Many students start with YPTW in grade school and stay through high school. Some even come back to teach or help backstage after graduation.
But even if a student's visit to YPTW is short, they will leave with a greater knowledge and appreciation of the theatre arts and perhaps of themselves.
Read more on Marketing The Arts – Young People's Theatre Workshop…
September 14, 2009
- Icons and Slogans – Advertising Week Walk Of Fame Announced For 2009 – Vote For Your Favorite
You can still learn from institutional advertisers and still be a direct-response marketer
You've seen them, you love them (or hate them), and you recognize them because MILLIONS of dollars have been spent burning them into your brains.
Now, Advertising Week, the newspaper for institutional advertising, announces its 2009 Advertising Week Walk of Fame Candidates for Icons and Slogans.
Previous winners in the Icons Category include:
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Chick-fil-A "Eat Mor Chikin" Cow, Orville Redenbacher, Geico Caveman, Serta Sheep
Geico Gecko, Juan Valdez, Colonel Sanders, Kool-Aid Man
Aflac Duck, M&M's Mr. Peanut, the Pillsbury Doughboy, and Tony the Tiger
Previous winners in the Slogan Category include:
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"Ding! You are now free to move about the country." Southwest Airlines
"The few. The proud. The Marines." US Marine Corps
"We deliver for you." US Postal Service
"What can brown do for you?" UPS
"Imagination at work." GE
"When you care enough to send the very best." Hallmark
"Don't mess with Texas" State of Texas Dept of Transportation
"When it absolutely, positively has to be there overnight." FedEx
"A Mind Is A Terrible Thing To Waste" – United Negro College Fund
"Can You Hear Me Now" – Verizon
"Melts in your mouth, not in your hands." M&M's
"Sometimes you feel like a nut; sometimes you don't." Almond Joy, Mounds
"Where's the beef?" Wendy's
2009 Candidates Announced – Icons
September 10, 2009
- Marketing Lessons – Contest: Help Bill Glazer Find Number 5 Of His Outrageously Effective Marketing Principals
Glazer-Kennedy Insiders Circle President Bill Glazer Visits Philadelphia, PA USA
Bill Glazer, one of the most celebrated direct response marketers in the world, visited the GKIC-Philly Chapter on September 9, 2009 to present his 10 Outrageously Effective Marketing Principals and share signed copies of his new book, Outrageous Advertising That's Outrageously Successful.
He spoke before a jammed crowd at a monthly meeting but this time the crowd swelled way past the group's normal meeting space at West Chester University's Business Campus and had to relocate to a ball room of a local country club.
But There Was A Problem With Bill's Presentation
Bill is known for his outrageous advertising… like when he was photographed in a straitjacket to emphasize that people thought he was CRAZY for offering so much for such a low price.
Or the time he was behind bars because you'd swear he was doing something illegal to keep his prices so low.
Or the time he was on a donkey and asked which one was the bigger ass (the animal for carrying Bill or Bill for offering such value at such a low cost).
But while his Recession-Busting presentation was superb, his math left something to be desired.
It wasn't so much a case of false advertising; it was a case of "Oops, how did that happen?"
Taking Notes For This Blog Post, I Discovered Bill's Mistake
Anyone who knows me (and all of you who come to this website) know(s) what a student I am of Bill Glazer and his business partner, the legendary Dan Kennedy.
(Did you ever hear the story that I was the drinking game when out for dinner with my family one night? Every time I'd say "marketing" or "Dan Kennedy," my family members took a drink. It took me 5 or 6 times before I realized what was happening… and that was all before dinner was served! Sometimes my family thinks I need a 12-Step Program to get me away from marketing!)
Bill Glazer signs his books for his fans
[media:http://uwahd.s3.amazonaws.com/VIDEO_020 Bill GlazerInPhilly.flv]
I listen to Bill at least once a month on a CD he sends to me. I read the monthly Gold Newsletter that is delivered to my door. I've read all of Dan's books (well, he's always writing them, so perhaps I missed one!). I've attended seminars where both have spoken. I live, eat, breathe, and dream about marketing.
I even gave the answer at last night's overflowing, crowded meeting when Bill asked about the most difficult part of creating a photograph with him dressed like Superman (answer: finding a phone booth – Superman would have NO place to change his clothes these days because phone booths are a thing of the past and a thing of museums. And that's where Bill found one – in a museum).
Help Bill Find Number Five
So… what was the mistake? Bill left out Principal #5 from his list.
"Where's number five," I asked as Bill advanced his Powerpoint presentation from four to six.
He backed up the presentation, and advanced it. Sure enough: NO number FIVE!
"I've given this presentation before and you're the first one to notice that I skipped number five," he said. Hey, Bill can admit when something's gone wrong and it wasn't earth-shattering… but we DID come for TEN and he only delivered NINE!
So I had a thought!
Read more on Marketing Lessons – Contest: Help Bill Glazer Find Number 5 Of His Outrageously Effective Marketing Principals…
September 7, 2009
- 009 The Invisible Touch – The Fallacies of Best Practices
Fallacies of Marketing
We fall into traps – traps of looking around, seeing what everyone else is doing, assuming they are doing a good job, and then we copy what they are doing.
Dan Kennedy, one of my marketing gurus whom I follow closely, always says that we should look around at what others are doing and either find someone else to follow OR do the opposite.
The Majority Is Always Wrong!
One of the things I teach is that we should look across industry lines to find what works best and then use as much of that strategy and tactic as we can.
But it IS difficult to see so many heading North and then YOU decide to head South.
We keep thinking that birds of a feather flock together and while that's true, we need to Lead, not Follow.
Doctors and Hospitals Need New Thinking
In his book, The Invisible Touch, Harry Beckwith uses doctors and hospitals as a great example.
You have an early morning doctor's appointment and you arrive on time KNOWING that you will sit there for 30 minutes or more before a doctor will see you.
Personally, I always take work with me… even into the examining room. When the doctor finally comes in to see me, I put away my materials and focus on what ails me. And I ALWAYS have a written list with me – so that I remember what I want to tell the doctor (rather than get home and remember that in addition to my sore chest, my left wrist is hurting too!).
And I love to study "systems" and see how we can improve them, which is what I do for consulting clients.
Two Nurses Improved The Systems In Salt Lake
Read more on 009 The Invisible Touch – The Fallacies of Best Practices…
September 1, 2009
- Marketing Lessons – Turkey and Havarti at Borders
Learn From Those Around You And Your Business Will Improve
There's a part of the brain that's called the Reticular Cortex. Here's how it work:
Do you know when you buy a new car and then you start to see the same car all over the roads? Did other people just buy the same car OR were they always there but you didn't notice them until you started to focus on them?
Right – the latter.
So… when you start to look for marketing lessons, you'll find them all around you.
And not those institutional ads you see many companies wasting their money on. I'm talking about direct response marketing ideas that you can use to make you some money.
Each week I go to Borders Books and Music near where I live (it's in Springfield, PA USA) (Read About My Borders Books and Music Here In My Piece Borders – Your Office Away From Home!) for what I call DPS Time – Dreaming, Planning, Scheming Time when I can work ON my businesses and not IN them. We spend so much time DOING but we need to spend more time thinking through what we want to do with them.
Recently I saw a marketing lesson I want to share. They are all around us if we will look.
Read more on Marketing Lessons – Turkey and Havarti at Borders…
August 25, 2009
- Internet Marketing, Keyword Research – Brad Callen Does It Again with Keyword Elite 2.0
Internet Marketing Genius Brad Callen Releases Keyword Elite 2.0
I've been watching Brad Callen for a few years. And because I trust the work he does, I feature his products here on this site. (Remember – YOU make up your own mind – it doesn't matter that Brad makes money off this or I'm paid an affiliate commission when it sells – YOU decide.)
August 24, 2009
- Website Design – Turn Your Words Into Gold
How does someone get to your website? Traffic You Control, Traffic You Don't Control
Have you ever thought about the traffic that comes to your website… not everyone came from the same place or for the same reason.
Perhaps they did a search on Google (or other search engine) and something from your website caught their attention in the "organic search results" in Google – you know, where the search results appear on the left side of the Google Search Results.
I call that traffic you don't control. Google "spidered" your website, indexed whatever it found, and listed you in their giant database. Interested people will click on the search result and go wherever Google sends them.
This is Traffic You Don't Control.
However… if you send out a tweet with a link to somewhere on your website, send out an email with a link embedded, or publish an article with a specific link embedded in the article, this is Traffic You Control.
NEVER send Traffic You Control to the head of your website: ALWAYS send it to a specific location INSIDE your website so that the interested person will go EXACTLY where s/he intends to go. You will eliminate much confusion this way.
What Are Most People Looking For When They Search Google?
They want information like why their heart is racing, how to fix their computer, what's the best fertilizer for their home-grown tomatoes.
They do NOT search for "how can I spend money?"
That's not to say that people don't buy on the internet… clearly they do. But let's see how you should best approach people who find your website and visit.
Dynamic vs Static Websites
I cringe when I see the "old-style" websites – you know, those places where you arrive at the front page, have no idea what the site is about, and they expect you to know which button to press to learn enough about them so you can make sense of what is in front of you.
And most of them are static, hardly ever change, and though they may be graphically appealing, they don't help the visitor and they don't encourage Google either.
Google LOVES dynamic information on a website, so keep yours active and refreshed.
What's The Biggest Problem With Most Websites?
August 20, 2009
- Marketing The Arts: Combust Premieres in Swarthmore, PA USA
Social Media Marketing – Tell All Your Friends and have them Tell All THEIR Friends
How does the word get out about a music group that is just starting?
The same way it does for one that has been around for a while: tell the world about them.
Read more on Marketing The Arts: Combust Premieres in Swarthmore, PA USA…
August 5, 2009
- Podcasting – Podcamp Boston 4 Filled With Great Content
Podcasting – creating audio or video articles or reports to share with people over the Internet.
Four days on the road – creating videos, audios, making notes for written pieces, and it will all help my many businesses because creating better marketing pieces gets the word out about what I'm doing.
I'm been blogging, podcasting, and creating interviews for years. My first feature-length videos were mostly creating in a question-and-answer format based on an NBC TV reporter I liked who took his (then movie-film) camera into Vietnam and captured some terrific documentaries.
That's how I see much of my work.
As a pro photographer, I'm an historian with a lens. In my Spotlight series of videos I'm an interviewer. In my podcasts I'm often following an outline, but then just talking or interviewing.
So, when the chance came to stretch my own thinking and abilities AND get the chance to return to Boston (where I went to Tufts University as an undergrad AND where our older daughter, Stacie, still lives), I jumped at it.
Some of the topics will include:
– How do we measure the impact of social media?
– What's a video Yankee Swap?
– How can we throw media professionals a social lifeline?
– How do you sell social media services?
– What is the future of writing in social media?
– How can you build community for the enterprise?
– Can you measure social media interactions in a meaningful way?
– How do you start with SEO?
– How does social media figure into the future of documentary film?
Read more on Podcasting – Podcamp Boston 4 Filled With Great Content…
July 28, 2009
- Salesmanship – Sell Yourself FIRST To Win New Business
Selling yourself FIRST will lead to more business because YOU are often the product or service
YOU are often your primary product or service.
YOU are what your clients or customers buy.
YOU are the first-line of contact and how your prospects see the business you run.
Everything you do or say, how you dress and carry yourself, how you speak and write (even in short emails that you feel "don't matter"), and whether you are an "on-time person" or one who is always late combine to be the "brand" that is YOU.
And it ALL matters. A lot!
It is how your clients and customers think about you. It's how they refer to you when speaking to other people about you. It determines if they return to do business with you another time.
Did you ever hear the story about the blind men and the elephant?
- The first man touched the elephant's trunk and described it as a flexible, long creature.
- The second man touched the elephant's tusk and thought it was a very hard, smooth, upward-pointed animal.
- The third touched the elephant's hoof and thought it was a large, flat, very heavy creature with several smoothe places (the toe nails).
- And the fourth touched the tail and thought it was a short, pliable snake-like animal with hair at the end.
Each one "knew" the elephant for what his experience told him… and each was correct, but only PARTIALLY correct.
The same is true for YOU…
Read more on Salesmanship – Sell Yourself FIRST To Win New Business…
July 13, 2009
- Be Your Own Boss – NOW Is The Time
Be Your Own Boss – You CAN Do This With Some Help
No one said starting your own business would be EASY. No one said you wouldn't have to WORK at it.
OK… so your dream left you a long time ago, especially as the economy turned south. It languishes still and really doesn't show any sign of improving.
So… you're resourceful (to be a successful entrepreneur you HAVE to be resourceful): you came up with NEW dreams, and you know that only YOU can pick you up and get you moving.
But has the economy improved? Well, small signs are seen, but are they signs that impact you directly?
If you're like most people, the answer is no. You see some signs on the evening news or in the paper, but nothing affecting YOU directly… yet. Maybe some things for larger businesses but not for the type like you and I operate. (And let's face it, the only signs that matter are the ones that impact YOU directly… after all, we all listen to the same radio stations in our brains: WIIFM: What's In It For Me – so we want to see improvement to the economy around those things that impact use directly!)
Some are screaming for more tax cuts (but you have to earn money to take advantage of those cuts). Some scream for more stimulus, but do we want to pay down that national debt forever?
But YOU can't wait for the government to make things work: YOU have to make things work.
So, what are you doing to be a successful entrepreneur, now that you are your own boss and run your own business? How do you create your own work at home now that you are the boss?
How do you start to improve when those around you are struggling?
Read more on Be Your Own Boss – NOW Is The Time…
July 6, 2009
- Blogging For Business – Turning Your Words Into Gold
Write A Blog For Business – It Can Be Fun And Profitable
Search engine optimization for blogs is easy to do if you follow a few rules.
To make sure that your main website gets noticed and your content absorbed, you need to attract search engines which then attract people who will read your posts.
When you become an expert (at least PERCEIVED to be an expert as your knowledge grows), people will arrive at your site to find out what you say.
And when you follow a few rules, you will turbo charge your work at home, get people AND Google to find you, and turn your words into gold.
Search engines (let's read that GOOGLE, as well as others) LOVE fresh content. Blogs are easy to update and add fresh content. And these days, Current Content will have a great impact than scholarly content that has been on a website for a long time.
Static isn't good. Current is.
Follow these rules to improve your blogging success:
1. Create a list of at least 50 keywords that apply to your business.
2. Each time you write a blog post, write on ONE topic… THIS post is about Blogging (it's not about guarantees or offers or direct mail – it's about writing a blog).
3. Write at least 2 times every week – you aren't creating huge novels, just some blog posts of great content. And as #2 said, keep the topic to ONE of your keywords and be sure to explain it fully.
Read more on Blogging For Business – Turning Your Words Into Gold…
July 2, 2009
- Nonprofit Marketing – Spotlight on Lawrence Edw. Wilson III
Larry Wilson's Extensive Marketing Career Prepared Him Uniquely For The American Baptist Foundation
Larry Wilson and I go back a LONG time.
We both earned our MBA from The Wharton School of the University of Pennsylvania in 1975. We worked closely on a huge theater production in the Harold Prince Theatre of the Annenberg Center on the University of Pennsylvania campus and the great Broadway Producer-Director, Harold Prince, came to one of our rehearsals and spoke to the cast after.
Read more on Nonprofit Marketing – Spotlight on Lawrence Edw. Wilson III…
June 29, 2009
- Business Marketing: 5-Step Formula to Add 6 Figures to Your Business THIS YEAR & Re-Ignite Your Passion While You Do It
Create A Side Business To Produce 6-Figures Annually
I’m a marketer and have been marketing ever since I left Wharton Graduate (of the University of Pennsylvania) in 1975 with my MBA in marketing, management, arts administration.
Hundreds of millions of dollars in personal sales. A billion or more dollars through my marketing skills. And a life-style that allows me to select the type work I want to concentrate on.
And since earning my formal degrees, I’ve been a student every day – learning from the best people I can find.
Two of them are Dave Dee and Alexis Martin Neely. Learn About Dave & Alexis Newest Information – Click Here!
I am mentioned in more of Dave’s products than any of single individual. I was just listening to another of his very helpful products about email marketing and he mentioned me quite prominently and read some of my materials. He has done that on other occasions too.
Why is that?
Dave and I share a love of learning: learning from success, and then sharing those successes with others.
And I pay him when I learn from him. And he pays me when I help get people to learn from him. We know that what we pay for, we appreciate even more, and we work hard to use the information we learn.
Like me, Dave & Alexis help business owners, like you, who've already figured out how to bring revenue into your core business; leverage your business SYSTEMS, processes, and intellectual property; and then take what you’ve learned to help other people.
And if you learn how to do it and work at it, you can turn your “sideline” business into a 6 figure (or more) profit center within your business (by packaging the way you do things in your own business and licensing your way of doing things to non-competitors in your industry).
In this season of Independence Day, this could be the start of REAL independence in your life.
Here’s what I’ve learned through Dave & Alexis:
Read more on Business Marketing: 5-Step Formula to Add 6 Figures to Your Business THIS YEAR & Re-Ignite Your Passion While You Do It…
June 26, 2009
- Dave Dee and Alexis Martin Neely Work To Help Business Owners
Dave Dee – Marketer Extraordinaire – Knows How To Attract Free Giveaway Bonus Gifts For You
I'm a marketer.
I have years of experience, hundreds of millions of dollars of personal sales and a billion dollars of product I've marketed, and an MBA on the wall. I belong to business groups where I take leadership and presentation positions, sharing my knowledge, and I study great marketers like Dan Kennedy, Bill Glazer, Gary Halbert, and so many more.
Read more on Dave Dee and Alexis Martin Neely Work To Help Business Owners…
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